Samson Tobi — Product/Design Engineer
I design product experiences, and ship them in code (React, Flutter, NextJS, VueJS, React Native).
I'm Samson Tobi. I own features end-to-end: translating product intent and UX decisions into production code, helping teams ship faster with clarity because I speak both languages.
Where I Add Value
- Product Thinking — I help teams clarify what to build by turning abstract ideas into clear user problems, flows, and success criteria.
- Functional, Creative Design — I design with implementation in mind, thinking in components, states, and edge cases so what's designed is what actually ships.
- AI-Integrated Production — I use AI tools across design and development to move faster and iterate better, from exploring UX options to writing and understanding code, while maintaining ownership of quality and decisions.
How I Work
I don't design in isolation. AI accelerates execution, I own the decisions. I care less about perfect mockups and more about how decisions play out in real systems. I design interfaces that account for edge cases, technical tradeoffs, and iteration after release. By staying close to implementation and using AI-augmented workflows, I work hard and move fast without losing judgment or quality.
Work That Shipped (2020–2025)
Harpenin — Mobile App & Studio Dashboard
Role: Product/Design Engineer | Status: Shipped | Tech: Flutter, TypeScript, Supabase, NextJS, Tanstack Query
A complete event ecosystem with a mobile app for attendees and a Studio Dashboard for organizers. Built with a two-person team. Solves the gap in live event digital experiences — organizers were stuck between expensive enterprise software or building from scratch.
Features an AI-native onboarding flow where organizers upload a flyer or event document and the system extracts colors, dates, schedules, and branding to build the entire event app in under 10 minutes. The mobile app includes "The Event Stage" for live events and "POVs" — stories within event context. Launched on iOS and Android.
Links: App Store | Play Store | Studio Web App
Pernywise
Role: Product Designer, Design Engineer | Status: Closed Beta | Tech: Flutter, Supabase, React
Expense tracking from bank transaction alerts. In Nigeria, open banking is expensive at scale, so instead of API integrations, the app parses transaction alerts from email (Gmail first) using AI. Built around one design rule: the best time to categorize a transaction is immediately after it happens.
Android uses an overlay after transactions; iOS uses push notifications for one-tap categorization. Processing screen communicates what's happening while ingesting data. Manual entry stays available so nobody is blocked by setup.
Link: Waitlist Site
Scaleboard
Role: Product Designer | Tech: Figma, Notion, ClickUp
A workflow tool for creative teams combining brief exercises and feedback into one product at lower cost than market alternatives. Features a custom form builder, AI-assisted exercise creation, and multi-format feedback (Figma, PDFs, decks, docs, images, video with timestamped comments). UX principle: feedback must live on the artifact.
Link: Figma File
Alagemo
Role: Product Designer & Front-end Engineer | Tech: React, TypeScript, Figma
Creative website design and development for Alagemo, a 45-day design and product agency.
Link: Website
Seam
Role: Product Designer | Tech: Figma, FigJam
End-to-end redesign of a fashion design business management app. Replaced notebook-based workflows with a digital system for managing customers, measurements, and orders. Design principle: reveal everything — spell out actions, make consequences obvious, build confidence through clarity.
Flutterbytes
Community-driven Flutter development and conferences.
Renda
Logistics and supply chain management solution. Built with React and Supabase.
TaskSphere
Efficient task management and productivity platform. Built with TypeScript.
Testimonials
"From breaking down big ideas to shipping scalable solutions at pace, Tobi's approach is top-tier. He focuses on building flexible systems that hold up over time, making what could be a complex process feel easy and stress-free."
— Emmanuel Afolayan, Head of Strategy/Operations, Alagemo
"Working with Tobi was a breeze. His intuitive understanding of user needs and ability to translate them into a seamless design experience was truly impressive."
— Jamiu Okonlawon, GoogleDevExpert, Dev Advocate @ Invertase
"Tobi impressed me with his exceptional execution of a custom, portable web scraping plugin, built from scratch to address a specific project requirement. I highly recommend him for design engineering roles."
— Fola Oluwafemi, Founder @ Harpenin, Senior Mobile Engineer
"Thank you so much for all your hard work, Tobi. And I'm super grateful for your brilliance and the edge you bring to the table. Let's do so much more together!"
— David Akinyemi, Senior Web Designer and SEO Specialist, Mediaspace
"Tobi is a freaking genius, I've never seen someone with god tier design skills, that can ship code as fast as he can in all my years of software development."
— Williams Usanga, CEO, TinkerSoft
About
I believe that exceptional design is the cornerstone of impactful digital products and that every detail matters.
Hey, I'm Samson Tobi. I'm a product designer who enjoys thinking through systems, shipping real things, and understanding why products work (or don't). I got into tech early through curiosity and the internet — learning basic HTML, CSS, and JavaScript, experimenting, breaking things, and slowly realizing I cared less about tools and more about how people actually use what we build.
Today, I design and help ship digital products from 0 to 1 and beyond. I work closely with founders, engineers, and teams to turn early ideas into products that are usable, coherent, and grounded in reality. I've worked across startups, freelance projects, and small teams — delivering design systems, leading redesigns, supporting product decisions with research, and collaborating deeply with engineers to ensure ideas actually ship.
Skills & Focus Areas
- Product & UX design
- Interface & interaction design
- Design systems
- Website & mobile app design
- Research synthesis & product thinking
- Front-end fundamentals (HTML, CSS, JS)
- Webflow / Framer builds
- Slides & pitch decks
Contact
Email: work.samsontobie@gmail.com
LinkedIn | X (Twitter)
Currently open to full-time product roles.
Nigerian roots, serving clients worldwide.
© 2026 Samson Tobi.